We work with
teachers
parents
employers
We’re on a mission to challenge misconceptions about apprenticeships and highlight their benefits.
Who are we
We are, Complete Apprenticeship Guide
We shape the perception of apprenticeships and foster innovative, creative work both in England and globally.
01
Challenging misconceptions
We strive to reshape outdated views on apprenticeships and technical education, highlighting their value and potential.
02
Promoting benefits
By showcasing the advantages of apprenticeships, we empower individuals, schools, and employers to see their transformative impact.
03
Driving innovation
Collaborating with educators, government, and industry leaders, we lead the charge in revolutionising apprenticeship culture across England.
Our Work
Browse our recent work
We support influencers, across platforms and places, through free digital resources.
Who we support
Don't take our
word for it
The best way to showcase our work is through the number of those we support.
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Teachers
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Parents
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Employers
schools supported
teachers supported
parents supported
employers supported
Inspiring stories from supporters
Discover heartfelt stories from our supporters, sharing their experiences and the impact of our work.
Transforming workforce culture
Complete Apprenticeship Guide helped us integrate apprentices, boosting innovation, morale, and retention while transforming perceptions about technical education.
David Lee
Employer
A path to pride
The Guide showed us apprenticeships' potential, helping my son find his passion and thrive, proving success isn't just academic.
Sarah Johnson
Parent
Opening new doors
Through workshops and resources, the Guide empowered us to inspire students, opening doors to practical, life-changing career opportunities.
Emily Davis
Teacher
Join the network
Build your confidence and knowledge
We bring together everything that’s required to support the apprentices of tomorrow.
The ASK Programme
The ASK Programme, a fully funded initiative by the Department for Education (DfE), provides schools and colleges across England with free support to enhance understanding and awareness of apprenticeships and technical education.
Who's behind it
Meet the founder Alistair
Passion for innovation and a dedication to excellence.
Alistair Penfold
Founder
I am the founder of the Complete Apprenticeship Guide, an organisation dedicated to empowering individuals by providing comprehensive information, guidance, and support on apprenticeships. Our mission is to bridge the gap between aspiring apprentices and valuable career opportunities by working closely with government bodies, schools, further education colleges, and some of the nation’s leading employers.
Through strategic partnerships, we strive to raise awareness of the benefits of apprenticeships, ensuring young people and career changers alike have access to practical advice, resources, and real-world opportunities.
At the Complete Apprenticeship Guide, we are passionate about inspiring the next generation of apprentices, helping them navigate their career paths, and ensuring they make informed choices that lead to successful and fulfilling futures.
FAQ
Got questions?
We have answers
We understand you might have questions. Here are some common ones we've addressed for you.
Complete Apprenticeship Guide is a leading organisation in the education sector, dedicated to promoting the benefits of apprenticeships and technical education. We work with schools, colleges, parents and employers to tackle misconceptions, influence perceptions, and ensure that more individuals and businesses access apprenticeship opportunities.
We support a wide range of audiences, including schools, colleges, students, parents, employers, and policymakers. Our work includes creating resources, supporting recruitment processes, conducting research, and sharing expertise through events and networks both in England and internationally.
We’re always looking to partner with forward-thinking organisations passionate about apprenticeships and skills development. Contact us to explore collaboration opportunities, or subscribe to our newsletter to stay informed about the latest apprenticeship news and resources.
Complete Apprenticeship Guide was founded by Alistair Penfold. With his passion for education, he is helping to open doors for individuals from all backgrounds to explore apprenticeship opportunities.